My biggest dilemma while trying to design the business card is not really having anything to say for myself. I do not have a background as a coder, prototyping expert, nor can I really use any equipment available in the shop, so I feel like I am jumping to conclusions after 5 weeks at ITP declaring I am a programmer or a graphic designer and such. I used to have a personal card that listed I was a writer/curator, which I WAS, but not anymore, and I didn't want to make a card that focused on my previous 'life', so to speak, than what I am doing at ITP. So, I decided to use the title, "Innovator in Training", which I believe is possibly the most accurate description of what i am doing now, and I think it also adds a level of playfulness that is very much the spirit of what ITP is about. I really wanted a figure with a wrench / tool in its hand, so I found a few icons and designed this.
I added the little "save" icon to kill off some negative space, as well as trying to be a little cheeky about the user not throwing away the card straight away.
The back, I have basic personal information:
I used the font "Brain Flower Euro" which was a big hit with many people last week. I altered the stroke fill to try and make the font stand out more.
I showed this design to a few people, and while they like the design, they were not as comfortable with a pure B/W card, as apparently my personality doesn't quite fit that. I therefore added a neutral colour that I am quite fond of, and this became my final design:
I am quite happy with the design, but I am pretty sure I made a hell of a mess with Illustrator. I will try and fix this but between the boundaries, bleed, the back/front scaling (for printing), and making an effective proof, it was quite the disaster. I think I might have made a huge mistake and didn't make the right layers? Yeah, I need to figure out how to use Illustrator properly.
So, my sincere apologies for the pretty wonky cut out versions of the cards. I did my best to have at least enough good copies for the class. I hope that when I have a final proof, it won't be my sub-par Illustrator skills that would trip me up badly!